A performance marketing partner, not just a supplier
We're Optimalizált — a Hungarian online marketing agency that turns ad spend into measurable growth. We specialise in the SME sector, working with service providers, webshops and personal brands across Google, Meta and TikTok.
We treat every mistake as a chance to improve
We learn continuously and put what we learn straight back to work, so our clients get a steadily higher level of service. Over the years we've specialised in the SME sector — particularly service businesses, webshops and personal brands — and that focus shows in the results.
Every problem we've run into, we've treated as an opportunity to get better. That mindset is how we've built genuinely effective strategies that help our partners get the most out of the digital landscape — instead of just spending money in it.
The principles behind the work
Client-centred & innovative
A commitment to our clients and to innovation guides every move. Our goal is to help you stand out from the competition and grow your online presence.
Partners, not suppliers
We're proud to build long-term, mutually beneficial relationships. Rather than acting as just another vendor, we work as your strategic partner.
A no-BS zone
We'd rather let the results do the talking. No empty promises, no vanity metrics — just honest work and transparent reporting on what your budget delivers.
Most of our clients have been burned before
Usually by an agency that overspent without asking, or built completely different campaigns than the ones agreed. We're rarely a company's first attempt at outsourcing — so we learned from other people's mistakes.
- We brief thoroughly before any work begins.
- We never spend your budget without your sign-off.
- We continuously analyse and optimise your campaigns.
- We dedicate focused time to your account only.
- We report regularly on results, risks and next moves.
Meet the team
A small, focused group of specialists across Google, Meta and TikTok ads, tracking, content and video — the people who'll actually run your account.
Hopefully we'll soon count you among our happy clients
Send us your website and your main goal, and we'll show you how we'd approach growing your results.